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Twitter staff flee after Alon Musk’s ‘extremely hardcore’ warning

Nov 18, 2022

Twitter staff flee after Alon Musk’s ‘extremely hardcore’ warning
Employees at social media giant announce departures after Elon Musk calls for ‘long hours at high intensity’.

Twitter
Twitter is losing workers after an warning by new owner Elon Musk.

18 Nov 2022
Twitter is bleeding employees following an ultimatum by Elon Musk to be “extremely tough schedule” at work or quit.

Some staff took to Twitter on Thursday to announce they were leaving after Musk sent an email to employees asking
them to pledge to work “long hours at high intensity”.

“Going forward, to build a breakthrough Twitter 2.0 and succeed in an increasingly competitive world, we will need
to be extremely hardcore,” Musk wrote in the internal memo obtained by multiple media outlets, adding that
“only exceptional performance will constitute a passing grade.”

“I may be exceptional, but gosh darn it, I’m just not #hardcore,” tweeted Andrea Horst, a previous employee.

Horst and other departing employees announced their decision with the accompanying hashtag #lovewhereyouworked.

While it is not clear how many employees quit following Musk’s ultimatum, the latest departures come as the company’s
workforce is a fraction of its usual size after the Tesla CEO fired more than half of its 7,500 staff.

Musk spending a large amount over the rebuilt of twitter physical infrastructure.

Musk, who runs four other companies including Tesla and SpaceX, has attracted controversy for instituting radical change at Twitter since buying the company.

Twitter previous week was forced to suspend a new $7.99 subscription service after Musk’s decision to scrap the platform’s verification policies led to a flood of impersonator accounts, including fake profiles of former
United States President Donald Trump .

The alarming situation at the social media giant has prompted major brands such as General Motors, Audi, General Mills and United Airlines to suspend their advertising as they seek clarity on the platform’s moderation and
misinformation policies.